The Power of Choice in Incentive Marketing

2nd November 2021

Choice is a powerful motivator. We make choices every minute of every day. Most of those choices are intuitive and unconscious, but we still make them.  Then there’s those bigger conscious choices we’re aware of….

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The best ‘end of year’ themed rewards to acquire new customers

19th October 2021

If you’re thinking of running an incentive marketing campaign in December to acquire new customers, the gifts you choose as incentives matter more than ever. Because December is Christmas time. It’s the end of the…

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5 ways to improve and streamline your customer acquisition marketing

30th September 2021

Finding, attracting and converting new customers has never been easy. But over the last six years it’s become much tougher – with the costs to acquire new customers increasing by 60% since 2015. It’s a…

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Upgrades, enhancements, and multiple new features on the Gift & Go platform

27th September 2021

We’re always looking for ways to make our state-of-the-art gifting software even better. To make sure it goes above and beyond, giving you the best possible experience when you’re running your customer acquisition and retention…

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Why the right gifting software is essential for your customer rewards program

27th September 2021

If you’re already experienced with running customer rewards programs to boost acquisition and increase loyalty, you’ll know how important gifting software is. The right one makes your life a whole lot easier by smartly, efficiently…

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psychology of receiving gifts

The Psychology Behind Receiving a Physical Gift

25th August 2021

The act of giving and receiving gifts is an age-old tradition, one that can trace its origins back to our evolution as a social species. We give to receive – reciprocal altruism – so together…

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Incentive Based Marketing: How It Can Boost Customer Acquisition

25th August 2021

Customer acquisition has never been more difficult. Content marketing efforts can feel like a drop in a huge ocean of noise, and paid advertising costs – across all channels – continue to climb steeply. Competition…

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With Amazon’s preferred gifting, incentives and rewards partner, there’s a better way to say thank you.

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