The competition for your customers’ attention – and loyalty – has never been fiercer. Marketplaces are crowded, advertising costs are rocketing and prospects are savvier than ever. 

They know to shop around to find the brand that offers the best deal for them. The brand that appeals to their needs at every level. 

That’s where incentive marketing gives your business the advantage. It helps you turn your prospects’ head, convinces them you’re the right choice and wins their loyalty for years to come. 

If you get it right. 

With our ultimate guide to discount, reward and incentive marketing campaigns, we’ll help you get it right. 

Get your FREE Ultimate Guide to Incentive Marketing 

The what, why and how to’s of rewards and incentives

Incentive marketing is a powerful motivator for your new prospects and existing customers. 

As we explain in our guide, it helps you extract maximum value from your target audience, improving conversions rates and winning new customers AND making sure you earn more revenue from those customers over a longer period.” 

You’ll see why you should incorporate incentives into your overall marketing strategy, how it can help you cut costs and deliver a better customer experience, and why it really works for businesses big and small. 

You’ll learn how and why incentive marketing can make a big impact on your bottom line.  

We share details on the 12 types of incentives, including: 

And we rank the effectiveness of each so you know where to focus your efforts. 

5 common pitfalls you can avoid

Our ultimate guide to incentive marketing also includes the five common pitfalls that many campaigns run into. Pitfalls like: 

We walk you through all the challenges of incentive marketing so you know exactly what to expect. And we show you how it’s easy to avoid these common pitfalls when you put the right strategies – and the right software – in place, before you begin any incentive marketing. 

Your step by step guide to a highly successful incentive marketing campaign

This free guide is designed to help you get started with any type of incentive marketing campaign. Whatever sector your business operates in, from gaming or insurance to telecoms or finance, it’s your simple, effective ‘cheat sheet’ to running highly effective gifting, reward and incentive campaigns. 

From identifying the best possible customer rewards to streamlining your operations and eliminating stock and storage requirements, our guide is all you need to get started. 

Make sure your business benefits from all the pros of incentive marketing, avoids the cons, and uses the right software to run your campaigns efficiently and effectively. 

Download the Ultimate Guide to Incentive Marketing now 

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More award nominations at EGR for Gift & Go

20th April 2023

Hot on the heels of our nominations for three EGR North America Awards, the shortlist for this year’s EGR B2B Awards for UK businesses have just been revealed. 

And once again, we’re thrilled to share that we’ve been shortlisted in three different categories. It’s yet more recognition for the reach and the game-changing potential that Gift & Go offers to gaming organisations. 

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With Amazon’s preferred gifting, incentives and rewards partner, there’s a better way to say thank you.

Are you ready to Gift & Go?