If you’re thinking of running an incentive marketing campaign in December to acquire new customers, the gifts you choose as incentives matter more than ever. Because December is Christmas time. It’s the end of the year, and your prospects’ minds … Read More
Author Archives: Rachele Carraro
5 ways to improve and streamline your customer acquisition marketing
Finding, attracting and converting new customers has never been easy. But over the last six years it’s become much tougher – with the costs to acquire new customers increasing by 60% since 2015. It’s a huge challenge to cut through … Read More
Upgrades, enhancements, and multiple new features on the Gift & Go platform
We’re always looking for ways to make our state-of-the-art gifting software even better. To make sure it goes above and beyond, giving you the best possible experience when you’re running your customer acquisition and retention programmes. Over the last few … Read More
Why the right gifting software is essential for your customer rewards program
If you’re already experienced with running customer rewards programs to boost acquisition and increase loyalty, you’ll know how important gifting software is. The right one makes your life a whole lot easier by smartly, efficiently and cost effectively managing all … Read More
The Psychology Behind Receiving a Physical Gift
The act of giving and receiving gifts is an age-old tradition, one that can trace its origins back to our evolution as a social species. We give to receive – reciprocal altruism – so together we can survive by helping … Read More
Incentive Based Marketing: How It Can Boost Customer Acquisition
Customer acquisition has never been more difficult. Content marketing efforts can feel like a drop in a huge ocean of noise, and paid advertising costs – across all channels – continue to climb steeply. Competition for keywords and your prospects’ … Read More