30th March 2023
We’re incredibly excited to announce that one of the UK’s biggest and most well-known betting brands is the latest multi-million pound company to sign up with Gift & Go.
Betfred is a leading name in the gaming and gambling industry and a prominent high street presence for over 50 years. They’re always at the forefront of new developments in the betting sphere, so it’s little wonder that they’re embracing Gift & Go to enhance their player reward programs.
Betfred were one of the first organisations to trial Gift & Go through our new Playtech integration and were extremely impressed from the outset.
Because Gift & Go seamlessly integrates directly into Playtech’s Player Journey software, Betfred can automatically trigger real-time rewards and gifts in a way that’s never been possible before.
With hundreds of trigger points that can be tailored to every player’s unique interactions with Betfred – and instant access to millions of prizes and gifts via Amazon Business – player loyalty teams can deliver a truly personalised reward experience.
That ability to fully customise their incentive and retention campaigns – in real time – will help Betfred cement their position as an industry leader.
As Joe Hall, Co-CEO and Co-Founder of Gift & Go said:
With the option to reward players with a huge range of physical prizes whenever they want, Betfred will truly live up to their ‘Bonus King’ reputation.
Little wonder then that they had no hesitation in signing up with Gift & Go.
Learn more about our Playtech integration here, or if you want to see exactly how Gift & Go could transform your incentive, reward and loyalty programs:
Gift & Go has once again secured a spot on the prestigious Sunday Times 100 list, marking its second consecutive year as one of the UK’s fastest-growing private businesses.
This recognition highlights the company’s consistent growth and success in the gifting and rewards sector.
Gift & Go makes the UK’s fastest-growing company list for the second year in a row, thanks to new partnerships, integrations, and casino deployments. Discover our growth and innovations!
Gift & Go has partnered with Scientific Games to enhance their lottery loyalty programs by integrating on-demand gifting technology. This collaboration allows lottery players in five U.S. states to quickly redeem and receive rewards from a selection of 1,800 products, with delivery times reduced from weeks to just two days.