Leveraging AI to personalize player reward programs
8th January 2026AI is reshaping casino player rewards. From real-time trend insights to behaviour-based triggers, learn how personalized gifting drives engagement, loyalty, and repeat visits
20th April 2023
Hot on the heels of our nominations for three EGR North America Awards, the shortlist for this year’s EGR B2B Awards for UK businesses have just been revealed.
And once again, we’re thrilled to share that we’ve been shortlisted in three different categories. It’s yet more recognition for the reach and the game-changing potential that Gift & Go offers to gaming organisations.
The EGR B2B Awards 2023 ‘recognise the companies that power the egaming industry’ and when it comes to player rewards and incentives, there’s no denying the impact that our software has had.
Last year at the EGR B2B Awards we were blown away when we won Best Acquisition & Retention Partner.
This year we’re hoping to defend that title, showcasing our massive business growth in the last 12 months, our flexibility in understanding and meeting the needs of casinos and egaming businesses, and the huge impact we’ve had on the market.
But alongside Acquisition & Retention Partner, this year we’ve also been shortlisted for two additional awards:
The EGR B2B awards ceremony will take place at The Roundhouse in London on the 8th June.
It’s not far from the Gift & Go global HQ, so we’ll be there with a big team presence ready to cheer on and celebrate all of those leading gaming organisations and suppliers who’ve been nominated.
And fingers crossed we’ll come home with an award or two ourselves!
Want to see exactly why we’ve been shortlisted for best acquisition and retention partner, best marketing supplier AND best customer service?
AI is reshaping casino player rewards. From real-time trend insights to behaviour-based triggers, learn how personalized gifting drives engagement, loyalty, and repeat visits
Player loyalty is changing fast. Today’s players expect personalized, emotionally engaging rewards that go beyond the casino floor. Discover how modern loyalty programs – and platforms like Gift & Go – are redefining what it means to keep players coming back.
The Gift & Go team made a big impact at G2E 2025 in Las Vegas, showcasing our latest innovations in on-demand player rewards and exploring how digital transformation and personalization are shaping the future of gaming loyalty programs.