How to use the power of Amazon to attract and retain customers for your Telecoms business

Whether you’re selling broadband or mobile phones, the Telecoms industry is cutthroat. Competition is fierce and customers are ruthless. With hundreds of deals to choose from – including new offers and incentives added on a daily basis – it’s easy for customers to shop around and switch providers. 

So how does your Telecoms business cut through all that noise? How do you grab your audience’s attention and entice them away from your competitors – without it becoming a race to the bottom on price? 

How do you attract and retain Telecoms customers to increase your revenue and grow your business? 

You use the power of Amazon. 

You use Amazon to:

1. Offer rewards that stand out in a crowded market

Discounts, savings and cashback are all commonplace in the Telecoms industry. Customers expect to see money off on phone contracts, cashback on broadband deals and big savings on bundled packages. 

Those discounts and cashback incentives won’t help you stand out. Neither will gift cards. They’re also common – an incentive that any company in any industry can offer. 

To stand out in the crowded Telecoms market you need stronger rewards. You need gifts for your customers that: 

• Are real – something they can physically hold in their hands as a result of choosing your business 
• Are valuable – not just money off a bill, but a product that they would normally have to spend extra money on
• Are useful – a reward that ties in with your telecoms business, not a random gift that you just happened to have stockpiled 

Where do you find those effective rewards? On Amazon, of course. 

Use Amazon Business’ mammoth catalogue to choose from thousands of products, and offer your Telecoms customers unique rewards to set your business apart. 

2. Give customers the rewards they actually want

Selecting real, valuable rewards with Amazon is simple – given the huge range available. But how do you make sure they’re useful to your customers? 

How do you make sure the incentives you have are ones they actually want to receive? 

You don’t. And the chances are, your customer base will be large and diverse – different types of customers who’ll want different rewards. 

Some may want homeware products. Some may want tech. Some might like something completely different. 

So use Amazon Business to let your customers choose. Give them a large selection of rewards and let them choose the one (or ones) that are most relevant, most useful. 

That choice is a powerful thing. 

3. Deliver rewards that can be instantly redeemed

Amazon can also help you get the rewards to your customers faster and more cost-effectively than your competitors, using its Prime delivery network. 

It means your customers won’t be waiting around to benefit from their rewards. They won’t have to jump through any redemption hoops, wait for mail-in rebates or forget about claiming their gift. 

They can redeem their reward instantly, choose their preferred gift, and have it delivered straight to their door.

Between a reward customers have to wait weeks for, or one they’ll get the very next day, they’re sure to choose your business. 

All you need to harness the power of Amazon to attract and retain more customers is the right software. 

The right software makes using Amazon easy and efficient

With the right software, it’s quick and easy to integrate with Amazon Business. 

That’s exactly what Gift & Go does. 

Just log-in to Gift & Go and browse Amazon’s huge catalogue to select the rewards you want to offer to your customers. Assign them to price tiers, follow the simple campaign set-up process and that’s it. 

Your customers can choose the rewards they want and Amazon handles all the stocking, storage and shipping logistics. 

With Gift & Go, your telecoms business attracts and retains more customers using the power of Amazon. 

See how Gift & Go works for yourself:  

Book a demo of Gift & Go.